Exactly fifteen years ago, on a cold January day just like today, fifteen of us arrived at a temporary office to start a new marketing agency. It was January 16, 2003.
What a year! Wishing you all a happy holiday season full of family, friends, and good cheer. And cookies. Lots and lots of cookies.
FUSE expands role from US social media AOR to Canadian AOR for flavourful American hot sauce cult brand
Toronto, ON. FUSE Marketing Group Inc. -- the Toronto-based, privately held integrated agency is responsible for shaping the right narrative for its client, celebrated US-based Cholula Hot Sauce. The agency, leveraging its past success as social AOR on the US business has now been named integrated agency AOR for Canada.
Post-It Notes, Corn Flakes, Penicillin, Coca-Cola, and Microwaves. Do you know what they all have in common?
The wisdom of learning from failure is parallel to none, however most of us shy away from it - big time.
Industry insights guru Steven Alegrias adds audience & media intelligence expertise to boost agency’s content development
FUSE continues its evolution as a leading content agency with the strategic hire of Steven Alegrias as digital media director.
Diabetes Canada has selected Toronto’s FUSE Marketing Group as its activation agency, following a competitive pitch process.
Uber has been around for a while now, but taxi companies have had little response except protest. Finally, Beck has taken to the streets with a new campaign to change perceptions of the brand.
AOR partnership with professional lacrosse team will use digital, traditional and social to drive ticket sales
Toronto, ON. FUSE Marketing Group, together with Society, etc., the independent media buying and planning agency, have won an initial three year contract as agency of record from The Toronto Rock (www.torontorock.com) professional lacrosse club, in a recent competitive review.
Toronto, ON. FUSE Marketing Group Inc. (www.fusemg.com) has been tasked more and more by its clients to understand content’s role throughout the purchase funnel. FUSE has realigned its agency to respond to this demand – adding deep competency in advanced social listening, intelligence and analytics all the way to the development of multifaceted storylines.
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FUSE Marketing Group • 379 Adelaide St. West, 4th floor • Toronto, ON M5V 1S5 • 416-368-FUSE (3873)